Support list
Recognising sponsorship and partnership support from the NSW Government and external organisations.
Brand requirements
Elements required for NSW branding include the use and implementation of descriptors (site name) and logos. View the Sponsorship and Partnership Brand Guidelines for full requirements specific to your brand category.
Usage
Use when highlighting NSW Government and external organisations that have provided sponsorship and partnership support.
NSW Government Waratah logo
Under the NSW Government Brand Framework, all brand categories include specific requirements for the usage of the NSW Government Waratah logo.
When the NSW Government logo is displayed next to another logo or Masterbrand descriptor, it should be vertically centred and separated by a minimum distance of 40px.
Masterbrand or Co-brand
In cases where the NSW Government Waratah logo is already included in the website header, use a 'NSW Government' descriptor label instead as the first element, on a separate line, before any Masterbrand descriptor.
Endorsed, Independent and Stand-alone
In cases where the NSW Government Waratah logo is not included in the website header, position it as the first element among the support logos.
Sizing
The NSW Government Waratah logo should be 76px in height on large screens (≥ 992px), and 48px in height on small screens (< 991px) and should never be smaller than the support logos.
Masterbrand descriptors
Use Masterbrand descriptors as text-only links when an agency, department, program, or campaign within the NSW Government, classified as a Masterbrand entity, needs to be recognised.
In cases where the NSW Government Waratah logo is not used in the support section, display a 'NSW Government' descriptor label instead.
Support logos
Arrangement
Order is based on hierarchy of the NSW Government Brand Framework:
- Masterbrand (used as a text-only link descriptor)
- Co-brand
- Endorsed
- Independent
- Stand-alone
External brand logos can also be included after the NSW Government logos.
The arrangement of logos follows the hierarchy of the NSW Government Brand Framework, however when necessary, they can be re-ordered based on the scale of funding or contribution.
For more information on support logo arrangement requirements for your brand classification view the Sponsorship and Partnership Brand Guidelines.
Sizing
The support logos should be 76px in height on large screens (≥ 992px), and 48px in height on small screens (< 991px).
Accessibility
All components are responsive and meet WCAG 2.1 AA accessibility guidelines.
Masterbrand descriptors with label
For Masterbrand or Co-brand brand websites
When the NSW Government Waratah logo is already included in the header, and NSW Government agencies have provided support, use 'NSW Government' descriptor label instead as the first element in support section.
Masterbrand descriptors with NSW Government Waratah logo
For Endorsed, Independent and Standalone brand websites
When the NSW Government Waratah logo is not included in the header and NSW Government agencies have provided support, the waratah logo is the first element in the support section.
Support logos only
For Masterbrand or Co-brand brand websites
When the NSW Government Waratah logo is included in the header and no NSW Government Masterbrand agencies have provided support, display only the logos of any supporting organisations beneath the section heading.
Supporting partners
Support logos with NSW Government Waratah Logo
For Endorsed, Independent and Standalone brand websites
When the NSW Government Waratah logo is not included in the header and the NSW Government have provided support, the Waratah logo is the first element in the support section.
Supported by